If you are looking for ideas if the digital marketing agency that you are looking at is reliable, chances are, you would check on King Kong reviews or review sites to determine that you would be spending your money on the right agency. A few clicks on the net and you will find a lot of product reviews and you may end up confused. To find out if you are reading product reviews from real customers, take a look at these tips:
Grammar and spelling
One of the things to watch out for is the spelling and grammar of the review. To popularize their product, some companies hire writers to place reviews on review sites and some are even obtained from outsourced content farms and most of them are badly written with poor grammar. On the other hand, avoid reviews that are perfect because ordinary costumers who put on reviews are not too conscious of their grammar and vocabulary. Rely on your due diligence and gut feel when deciding on real King Kong reviews.
Repetitive phrases and keywords
Product advertisements that are posing as reviews would use phrases and product names repetitively for emphasis and also for search engine rankings. When a review has mentioned a product name several times, that should serve as a red flag.
Realistic feedback and ratings
Another way to determine if you are reading real product or service review is the kind of feedback or ratings provided by the supposed customer. Avoid reviews that are too positive and ratings that are too high or perfect. That is obviously endorsing the product way too much. Instead, look for average ratings as they are more realistic than the perfect ones.
Lastly, when reading King Kong reviews do not rely from a single source. Make it a point to check from other review sites to find out if customers are saying, more or less, the same thing from your main source of product information or review site. You may also want to check the profile of the review contributor. Those who do not have profile pictures can be questionable.