Archive for Christopher Levay

Truck Driver Employing Bouncing Back Slowly Following COVID-19

The Canadian trucking economy has been slowly building itself back up following a hard hit from COVID-19, to the relief of companies like Titan Transline and truckers across the country. Speaking of truckers, the trucking industry is back to fighting an old problem: the lack of truckers.

In July, Trucking HR Canada published a study which noted down the impact that COVID-19 had on the industry, showing that, with 34,700 spots dropped, truck drivers accounted for about half of the people who suddenly lost their job during the first half of 2020.

The start of Q3 2020 has been a bit better, however, as most of Canada has been slowly reopening, with the trucking industry following suit. Fleets are hiring once more, especially since North American trucking companies like Titan Transline has seen a sudden upsurge in demand.

It hasn’t been easy, however. Local trucking company Robsan Transportation has been having issues finding drivers, as reported by its VP, Patricia Whitesell. She notes that the issue with COVID-19 in the US is so bad that people with the qualifications to be proper truckers don’t actually want to cross the border, preferring to stay in Canada.

Robsan Transportation’s hiring issues isn’t uncommon in the Canadian trucking industry, but it’s notably high standards have made things a bit harder. This is due to the fact that the company handles work for the nuclear industry, transporting used materials to a decontamination centre in the US.

Other companies have also been looking hard for cross-border truckers, with online sites like Indeed having classified ads for truckers with salary offers averaging at about $80,000, while only requiring as little as a year’s worth of cross-border experience, showing how high the demand for the sector currently is.

The recent decision from the Trump administration to stop issuing VISAs to Canada-employed drivers on work permits have also hurt the Canadian trucking industry, as a lot of companies rely on temporary workers in order to fill in the gaps in their staff.

That particular obstacle has been removed, but its implementation resulted in a backlog of applicants, reported by Ontario’s Andy Kahlon, President of Daytona Freight Systems.

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Starting A Business During The Economic Crisis

According to king kong sabri suby, the coronavirus pandemic has shown to people how sensitive it is to work for someone else and be employed by a company. Those who are considering a new business may as well give it a go during the pandemic.

Many people may be surprised to know that recessions are the best times to start a business. Some of the biggest companies nowadays like Uber, Square, Slack, and WhatsApp started during the 2008-2009 financial crisis. Companies like Microsoft, General Motors, and Hewlett-Packard were founded during a recession.

Start-ups have more opportunities during economic downturns than large corporations. Start-ups are agile and lean by nature and they are in a better position to navigate a rapidly changing economy. During a recession, start-ups have more access to high-quality talent that lost their jobs in large companies.

After the recession, nothing is more attractive to investors than start-ups who have proven themselves during the crisis. Start-ups that have achieved a product-market fit during the economic crisis can take full advantage of growth opportunities when the economy starts to rebound.

Starting a business may be difficult but countries like India are relaxing their foreign direct investment restrictions so that start-ups will have increased funding and growth opportunities. India is also creating a network to help Indian start-ups enter the international market.

Young entrepreneurs can get their inspiration from king kong sabri suby and his meteoric rise to the top. According to the Australian Financial Review, the digital marketing agency is now the fastest-growing agency in Australia with an estimated value of $30 million.

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UK Gambling Implements New Online Advertising Code To Protect The Underaged

Online advertising has become more powerful than ever, with things like online ads and a king kong advertising review carrying a lot of weight. As a result, many organizations are evaluating their online advertising projects.

The Betting and Gaming Council of UK has recently decided to implement new measures for their online advertising, as part of their Sixth Industry Code for Socially Responsible Advertising, which they started implementing and enforcing by the start of October.

This new headline directive sees the BGC’s members agree to monitor all sponsored and/or paid social media adverts, ensuring that they’re only targeted to people aged 25 and up with solid evidence and data. Regular reviews of adverts, like a king kong advertising review, will be held as part of the directive.

On top of that, digital safeguards were put in place to make sure that any gambling-related advert, listed on search engines and video sharing platforms, will be labelled as being for people aged 18 and up, and, if applicable, only shared to users who have proper age verification.

BGC CEO Michael Dugher stated that the BGC is the acting standard body for the UK’s regulated gambling sector, and it’s important that they ensure that standards in the industry are properly set and evolving with the times.

He says that the new directive is proof of their commitment to ensuring that standards are up-to-date with the world, both offline and online.

All of the BGC’s members, save for the National Lottery, adopted the new code following an online monitoring sweep by the Advertising Standards Association.

 

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Online Advertising Sees $9.1bn In Expenditures For Q2 2020, Even With Decline

COVID-19 has hit industries across the world hard, with many being forced to adapt. For the people invested in king kong advertising reviews, the impact hasn’t been as bad, but it’s still there, as noted by the latest IAB Australia Online Advertising Expenditure Report (OAER), compiled by PwC.

Q1 2020 saw a 5.6% increase in online advertising, while Q2 2020 saw a drop of 12% compared to Q2 2019.

IAB CEO Gai Le Roy explained that the numbers weren’t surprised, given COVID-19’s impact on the global economy meant for a rough environment for online advertising. However, they noted how video ads are outliers, remaining strong in spite of all the trouble.

All online advertising categories showed a drop in Q2 2020 compared to Q2 2019. Search and directories dropped by 9%, the general display went down by 11%, and classifieds posted the biggest loss with a drop of 22.7%.

The report notes that programmatic advertising is now the way to go for people invested in king kong advertising reviews and the like, with 44% of all advertising on content sites having been programmatically bought, compared to 41% of ads that were from insertion orders.

In spite of the drops, Q2 2020 saw online advertising staying steady at $9.1bn.

While most advertising types saw drops, the video was the outlier, with an increase of 15.4%, bringing its total to $1.7bn.

The top five industry categories for ads for Q2 2020 were finance, travel, real estate, automotive, and real estate. While technology wasn’t top 5, it did see a 1.3% increase in share, the same as retail. Meanwhile, automotive saw shares drop by a solid 5.7%.

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Satisfied Customers Tend To Post Positive Feedback

It can be a time-consuming and effort-intensive activity to respond to the all customer reviews that are posted online. However, a digital marketing agency found out that responding to a king kong advertising review is definitely worth the time and effort. Customer satisfaction is enhanced when they receive a response to a review.

Customer feedback is one of the ways to determine whether a business is doing well or if there is need for some improvement. Receiving a great review is most welcome but a bad review can be a serious blow to the confidence.

Why do some businesses get bad reviews? The reason is the disconnect between the brand’s messaging and the customer’s expectations. The company might have the perfect product but if the keyword used in product description is wrong, the customer might never find the product. Companies must learn the customer’s language to get the expected results and avoid complaints due to wrong product description.

Customers care enough to offer suggestions. To enhance customer experience, it is important to identify defects in the business process and customer service and make the necessary improvements. Satisfied customers become loyal to the brand and will write the highly coveted positive feedback. However, do not forget to show that you value the customer’s opinion.

A digital marketing agency reaches out to its clients to leave a king kong advertising review and to ask for suggestions on how to improve the service. Reviews will serve as social proof of a company’s credibility and reputation. Reputation makes a big difference between the success and failure of a business.

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Google Adding 2% Tax For Ads In The UK

When looking up things like king kong advertising reviews on the internet, Google is the household name. In turn, this means that getting ad slots on the search engine is something that companies fight for.

Naturally, that doesn’t come free, and it’ll be costing a bit more for Google UK platform advertisers, as the new UK Digital Services Tax took into effect in April 2020, and the tech giant will be passing the cost to the advertisers on its platform.

The legislation was implemented on the very first day of April 2020, which introduces a new 2% tax on all the revenue made by search engines, social media services, and online marketplaces that make their money from users residing in the UK.

The UK Digital Services Tax’s intention is to get some of the revenue that large foreign companies get on the UK’s digital space. This tax, notably, is only charged for large-scale businesses, those that make at least £500 million annually, provided that at least £25 million of that is sourced from UK sales.

The legislation and the associated tax are seen as a temporary measure, meant to hold the line until a global taxation solution is found for digital services, like advertising and king kong advertising reviews and the like.

Google made the announcement around late August 2020, where they stated that they’ll be passing the cost of the UK Digital Services Tax, the 2%, to advertisers operating on their platform, effective starting on the first day of November 2020. In short, Google’s upping prices to account for the tax, and making advertisers shoulder the addition.

The tech giant’s statement says that digital advertising costs increase with the implementation of digital service taxes, and that these costs are typically borne by customers. The tech giant also encourages governments across the world to work on international tax reforms.

UK DST Fee on Google Invoices will have the tax appear on its listings. As for specifics, Google Ads and YouTube ads will be affected by the tax, but not DV360, as the DST doesn’t apply to sales themselves, only to the companies intermediating such sales.

Notably, the Digital Services Tax for Austria and Turkey sits at 5%.

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